A new specialty coffee and brunch concept launching in Canggu needed to build anticipation before opening day. No social media presence, no word of mouth yet — just a vision and a 3-week window.
The Approach
We focused the single-page design around one conversion goal: email signups for early access and the opening weekend event. Every section was written and designed to build curiosity and urgency.
Results
- 426 email signups in 18 days
- Opening weekend fully booked within 6 hours of announcement
- Featured in two Bali expat Facebook groups organically